Formative—AXA Rosenberg Rebranding Project:

		Contact Us	Sitemap	Workroom






			AXA Rosenberg Rebranding
Branding and Identity NUMMI Alexza AXA Rosenberg Chevron Corporation Openwave Pronto Networks Protein Design Labs Cameron Hughes Wine Commerce One The California Endowment Gazelle Winebank Partnership for the Public’s Health			Formative—AXA Rosenberg Rebranding Project: Formative's close relationship with financial giant AXA Rosenberg goes back several years, so it was natural for Formative to be chosen to undertake a major rebranding of the company. The project required new designs for every communication vehicle, which range from basic business pieces to corporate magazines to email templates. It was an immense undertaking: Formative created pieces in both US and A4 formats for eight major offices in seven countries, building over 300 customized documents (including both print and electronic applications) and developing detailed usage documentation.









			See the AXA Rosenberg Identity Package